I entered the fashion industry at the tender age of 14 and did my first TV advertisement for Schweppes Tonic when I was 16. While studying languages in Dublin I continued my modelling career doing television adverts, photographic work and on the catwalk. I tended to be chosen more for photographic work rather then catwalk where I got many opportunities to model fabulous clothes, and I loved it!. This is why I always encourage young people who may not be endowed with catwalk height, to explore all other aspects that the modelling business can offer.

I started my own agency over 35 years ago, originally called “Faces Modelling Agency”. My first patrons were Gretta Gibbs of Catherine Street namely the late Gretta Coughlan,who gave me my very first fashion show.Also Gretta and her two sisters Veronica and Lillian were always very supportive of me.They say the fashion industry is a tough business – and at times it is – but I have been so blessed with the friendships I have made over the years from the shops who have supported me, to other industry professionals, and of course my modelling team that has expanded and changed over the years, but the loyalty is constant. I enjoy my work so much because of this camaraderie, the passion for fashion we all share and the fun we all have doing it! I also modelled for well known fashion designer Vonnie Reynolds in my early twenties and absolutely loved modelling her beautiful creations.

Early 2020 was a difficult time for the industry and for everybody on a personal level. I am proud of the ways in which we all came together and found solutions to support each other. In the height of the pandemic when we were not allowed to come together at all, I found creative ways to model outfits in the great outdoors to help various local  shops promoting their beautiful clothes. I also ran a very successful, Covid-compliant fashion show with the transition year students in Villiers, while keeping everybody safe and still managing to enjoy ourselves. Where there’s a will, there’s a way !

One of my great passions in life is working with young people. I think it keeps me young! I have a special place in my heart for the work I do with Villiers school in Limerick, where I have been training T.Y. students for over 35 years for their annual fashion show. I also thoroughly enjoy the small group classes I run with young people , training them to be models – but more importantly, watching their self-confidence grow. I see the pressures these young people are under these days and it is such an important lesson to learn that beauty comes from the inside out.

I am launching this website a few months after my 70th birthday so it feels like an important milestone for me. The fashion industry has given me so much. As a single mother in the 80s/90s, it enabled me to earn a living. It also opened up many creative outlets for me, including regular contributions to radio and print media; working as a stylist helping other women to feel beautiful; getting involved with several fantastic charities and creating many excellent events. I am already buzzing about the new projects and collaborations I have in the pipeline, and am always open to new conversations and co-creations.

Vonnie Reynolds Design